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  • 24 Jan 2020 11:06 AM | Anonymous

    Bird’s Eye View Photos Brings Disaster and Recovery Into Focus

    By Jennifer Finch, Communications Director for Weld County Colorado and NACIO 2nd Vice President

    Photos by Santa Barbara Public Works Department as part of their entry in the 2019 Photography Category

    It has been said that a picture is worth a thousand words. The Santa Barbara (CA) Public Works team may argue that it’s worth is much, much more – especially if it’s a picture taken by a drone.

    Following the Thomas Fire, which burned more than 280,000 acres in December of 2017, and a subsequent debris flow in 2018, the public works team was faced with enormous task of emergency response, data sharing, resident relationship building and misinformation mitigation on top of infrastructure rebuilding. Tasks all made simpler by photos and videos taken with the county’s drone.

    The drone captured media and could distribute it immediately through text or email,” wrote Lael Wageneck, Public Information Officer for the Santa Barbara Public Works Department, in his 2019 Awards of Excellence entry form for the Photography category. “The photographs and video provided images that were more descriptive than pictures taken from the ground.

    “While local government has used drones for public safety or to capture footage for marketing campaigns, our program is innovative in its use of the technology for infrastructure repair and maintenance. Two staff Environmental Planners use drones to enhance the efficiency and effectiveness of their work. The department’s Public Information Officer uses photographs and video for public outreach and media relations.”

     In fact, footage from the drone allowed the department to quickly tell the story of disaster and recovery to not only county residents but also to the Federal Government.

    Photography and videos of infrastructure taken before and after every storm provided compelling visual evidence that showed regulatory agencies, FEMA, and other partners where maintenance work was needed and to what extent it was performed,” wrote Wageneck.

    While documentation of the disaster was essential for the department, the drone coverage proved to be extremely helpful to the public and media as well. And as any public information officer knows, compelling communication is often the make-it or break-it line between the public viewing government projects as a success or a failure.

    “Photos and video posted on social and traditional media channels and online neighborhood groups educated the public on the work going on in their community. Reactions to these posts were extremely positive, and account likes and follows increased with each post. Social media posts with drone footage achieved over five times the reach and reactions of an average post,” explained Wageneck. “Our most popular post of the effects of a debris flow that closed State Highway 154 achieved a reach of 7,300 and received 368 reactions and 77 shares. Television news also used drone footage shared on social media for their daily broadcasts.”

    The ability to show the public what is happening in their community, especially in areas they themselves may not have access to, is a great way to build a relationship with constituents. In fact, the drone work done by the Santa Barbara Public Work team was so effective, Wageneck delivered a presentation that outlined the replicability of this program (“How to Create Your Own Agency Air Force”) at the 2018 California Association of Public Information Officials (CAPIO) annual conference.

    Wondering how much it would cost to implement a similar program for your county? Wageneck explained that for his team the costs are relatively low. “The total cost for the drone is around $1,500 and the cost to license a staff pilot is $150 every two years. The cost of each flight is relative to staff time. Flights can last between 10-30 minutes.”

  • 24 Jan 2020 11:04 AM | Anonymous

    By Connie Odom, Public Affairs Manager for Williamson County Texas and NACIO Region 3 Director

    You have your degree. You know your local media and have given dozens of interviews. You tweet and post daily about your organization. So, why is the TCU Certified Public Communicator TM (CPC) program right for you?

    First, obtaining a certification specially in public communication shows your organization that you have a commitment to the profession. It also shows them that within the industry, you have a high level of competency. Certification programs can be found in most professional industries because it advances the profession, but public communication had no certification until eight years ago when the CPC program was created to fill this gap. It is the only certification program in the country designed specifically for communications professionals working for public sector agencies.

    The CPC program is a post-baccalaureate, graduate-level residential program at the TCU campus in Fort Worth, Texas, created to help public communicators working for city, county, school districts and public-sector agencies create three-year comprehensive communication plans for their organizations during the program.

    The cost for the 95-hour program includes tuition, hotel lodging, some meals, and course materials for two summers in 2020 and 2021, plus a two-day winter session. Courses are taught by strategic communication professors from TCU’s Department of Strategic Communication. Summer 2020 dates are July 17 to 24. January 2021 and summer 2021 dates are to be determined.

    As a partner in the CPC program, NACIO offers one scholarship each summer to a NACIO member. The scholarship covers half the fee of the program. The cost for the 95-hour program is $4,250. This includes tuition, hotel, lodging, some meals, and course materials for two summers. The recipient’s agency pays for the first half of the program, and NACIO will pay the second payment of $2,125 directly to the program.

    To qualify:

    • Must be a NACIO member.
    • Upon completion of the program, the member’s Communications Plan will be made available to the NACIO Membership as a resource.

    To apply:

    • Send a resume and letter of interest stating why you want to be CPC-certified to connie.odom@wilco.org.
    • Application deadline is March 31 of each year.

    It is important to note that application for the scholarship DOES NOT constitute application for the program. Members must apply for the program independently at certifiedpubliccommunicator.org.

  • 6 Dec 2019 9:53 AM | Anonymous

    What would your county pay to have a three-year strategic communications plan developed?

    Consultants can cost tens of thousands of dollars and don’t know your organization as well as you do.

    What if I told you there was a program that helps you create a strategic communications plan for your county that only costs $4,250 and that NACIO has a scholarship to fund half of that fee!  

    For additional information, please visit the Certified Public Communicator Scholarship page.


  • 14 Jul 2019 11:45 AM | Anonymous

    Awards reception celebrates communications!

    This was another great year for the NACIO Awards of Excellence.

    Thanks to everyone who submitted their work – there are amazing and varied communications projects being done by county communicators across the country!

    In total, we had 235 entries from 23 counties and 6 county associations. In total members form 19 states submitted work in this year’s contest.

    Here is the complete list of winners – congratulations to all!

    Category: Annual Reports

    Meritorious
    Henrico County Annual Report Fiscal Year 2017-2018, Will Jones, Henrico County, VA

    Excellence
    Public Affairs Annual Report, Chris Floore, Macon-Bibb County, GA

    Superior
    Service Driven, Len Keso, Maricopa County AZ                  

    Best of Class: Service Driven, Len Keso, Maricopa County, AZ

     

    Category: Brochures / One Page

    Meritorious
    Be Emergency Ready Campaign, Richland County Public Information Office, Richland County, SC        

    Meritorious
    Montz Progress Report, Public Information Office, St. Charles Parish, LA         

    Excellence
    TAC Cyber Security Awareness Training Brochure, Kristen Benavides, Texas Association of Counties

    Superior
    2018 Daily Fair Schedule, Joel Quevillon, El Paso County, CO

                 

    Brochures / Multi-page

    Meritorious
    Art Teacher of the Year 2018, Andy Royston, Broward County, FL

    Excellence
    Official Palm Beach County Hurricane Planning Guide, July 2018 Edition, Claudio Abbascia, Palm Beach County, FL

    Superior
    New Member Folder, Christie Dutton, Kentucky Association of Counties            

    Best of Class: 2018 Daily Fair Schedule, Joel Quevillion, El Paso County, CO    

     

    Category: Publications / Internal

    Meritorious
    Airport Employee Emergency Training program (AEET), Broward County Aviation Department, Broward County, FL           

    Excellence
    St. James Parish Government Employee Spotlight, Amber E. Shepard, St. James Parish, LA       

    Superior
    eCountyLine Commemorative Issue, Tamika Bell, Broward County, FL

     

    Publications / External

    Meritorious
    Broward County Library News - November/December 2018, Broward County Library Marketing Team, Broward County, FL      

    Excellence
    El Paso County PAFR 2018, Joes Quevillon, El Paso County, CO

    Excellence
    2019 Calendar: Faces of Programs and Services Funded by Tax Dollars, Richland County Public Information Office, Richland County, SC

    Superior
    Historically Jeffco Magazine, Jefferson County Historical Commission, Jefferson County, CO

    Best of Class
    Historically Jeffco Magazine, Jefferson County Historical Commission, Jefferson County, CO

     

    Category: Writing / News Writing

    Meritorious
    Greenwood preps for play, Will Jones, Henrico County, VA

    Meritorious
    Small railroad keeps AirCenter on track, Gerald Hay, Johnson County, KS

    Excellence
    911 dispatchers take calls from tragic to quirky, Gerald Hay, Johnson County, KS

    Superior
    Welding sparks learning job skills to change lives, Gerald Hay, Johnson County, KS

     

    Writing / Feature Writing or Columns

    Meritorious
    Collaborative Yolo County Program is Turning Around At-Risk Youth, David Liebler, California State Association of Counties                         

    Excellence
    Del Norte County's Neighbors Helping Neighbors Program Prepares Communities for Disaster, David Liebler, California State Association of Counties

    Superior
    Show Respect to Gain Respect, Liz Carmack, Texas Association of Counties

                                

    Writing / News Releases

    Meritorious
    Henrico park named in honor of late Supervisor Richard W. Glover, Will Jones, Henrico County, VA

    Excellence
    Ho, Ho, Ho. Tis the Season to be Jolly Either by Airplane or Reindeer, Broward County Aviation Department,
    Broward County, FL       

    Excellence
    Highland Springs Historic District added to state, national historic registries, Will Jones, Henrico County, VA            

    Superior
    Henrico dedicates Elvin Cosby Way to honor employee beginning 73rd year of service, Will Jones, Henrico County, VA

     

    Writing / Speeches        

    Meritorious
    Henrico Horticulture: Turfgrass Care, Geoff Weidele, Henrico County, VA

    Excellence
    Firefighter Graduation Speech, Tricia Ring Wajda, Monmouth County, NJ

    Superior
    Data-Driven Decisions, Broward County Libraries Marketing Team, Broward County, FL       

    Superior
    2018 State of the County Address, Summit County Dept. of Administration and Public Information, Summit County, OH       

    Best of Class: Show Respect to Gain Respect, Liz Carmack, Texas Association of Counties            

     

    Category Graphic Design / Logos, Themes and Letterhead          

    Meritorious
    New Loudoun County Wordmark and Graphic Identity, Loudoun County Government, Loudoun County, VA          

    Excellence
    New Mexico Counties Rebrand Campaign, Susan D. Mayes, New Mexico Counties            

    Superior
    Skeeter Skoot, St. Lucie County Communications Division & Tourism Office, St. Lucie County, FL

     

    Graphic Design / Graphics for Brochures and Publications

    Meritorious
    Summit County Sheriff Recruitment Card, Summit County Dept. of Administration and Public Information, Summit County, OH       

    Excellence
    #KYCountiesBuild, Jennifer Burnett, Kentucky Association of Counties             

    Superior
    Solid Waste Services Change, Chris Floore, Macon-Bibb County, GA

     

    Graphic Design / Special Graphics

    Meritorious
    Park Map, Justin Robert, St. Charles Parish, LA

    Meritorious
    Annual Planning Forum PowerPoint Presentation, Andy Royston, Broward County, FL

    Excellence
    Weekend Journey Through the Past, Shelly Kays, Somerset County, NJ

    Superior
    Recycling Rocky, Anthony DeSeno, Monmouth County, NJ

    Best of Class: Recycling Rocky Monmouth County, NJ, Anthony DeSeno, Monmouth County, NJ

     

    Category: Photography

    Meritorious
    Red, White & Lights, Isaac Harrell, Henrico County, VA   

    Excellence
    Chalk Lit Festival 2018, Meredith Clements and Andy Royston, Broward Cultural Division,  Broward County, FL

    Superior
    Thomas Fire Burn Area Storm Response Photography, Santa Barbara County Public Works, Santa Barbara County, CA        

     

    Best of Class Thomas Fire Burn Area Storm Response Photography, Santa Barbara County Public Works, Santa Barbara County, CA       

     

    Category: Audio / Visual Production – One-Time Video Programming

    Meritorious
    Emergency Dispatch Protocol System Video, Geinseer Ogando, Broward County, FL                      

    Meritorious
    New Mexico Counties Rebrand Video, Susan D. Mayes, New Mexico Counties            

    Meritorious
    Bat Week, Geoff Weidele, Henrico County, VA   

    Excellence
    Desegregation: Stories of Integration of Henrico Public Schools, Steve Boyd, Henrico County, VA

    Superior
    The Journey - Wastewater Video, Damian FitzSimmons / Braveman Media, Broward County, FL        


    Audio / Visual Production – Video Series

    Meritorious
    Special Edition: Production Review Show, Joe Piccione PBCTV-20, Palm Beach County, FL            

    Excellence
    She's Tried Every Job, Doug Bear, Carol Mackie & Erina Kong, Kitsap County, WA      

    Superior
    Penny Surtax Videos, Cindy Malin ,Broward County, FL   

    Superior
    Inside Henrico Fall 2018 , Steven Dunn, Henrico County, VA

    Superior
    Recycling Woes, Josh King, Bill Carroll, Albert Spear, Mecklenburg County, NC        

     

    Audio/Visual Production – Podcasts

    Superior
    Hello Creatives, Meredith Clements, Jessie Prugh and Angela, Broward County, FL         

    Best of Class: The Journey - Wastewater Video, Damian FitzSimmons / Braveman Media, Broward County, FL

     

    Category: Special Projects / Ceremonies or Community Events

    Meritorious
    Vet Fest, Broward County Libraries Division, Broward County, FL

    Excellence
    Armistice Day event, Hennepin County, Hennepin County, MN   

    Superior
    Eppington 250th Anniversary Celebration, Eppington Foundation 250th Anniversary Committee, Chesterfield County, VA       

     

    Special Projects / Public Education Campaign

    Meritorious
    Passport to Broward, Shelly Turetzky, Broward County, FL           

    Excellence
    Gwinnett Community Outreach, Gwinnett County, Gwinnett County, GA        

    Superior
    Woolsey Fire Communications Response,Los Angeles County, Los Angeles County, CA       

    Best of Class: Woolsey Fire Communications Response, Los Angeles County, Los Angeles County, CA

     

    Category: Electronic Communications / Websites

    Meritorious
    Broward County Library Website - Broward.org/Library, Broward County Library Marketing Team, Broward County, FL      

    Excellence
    The redesign and reimagining of Loudoun.gov, Loudoun County Government, Loudoun County, VA         

    Superior
    El Paso County Website Redesign, Public Information & Information Technology, El Paso County, CO

    Superior
    Document the Floods Crowdsource Application, Broward County Environmental Planning and Community Resilience Division, Broward County, FL 

     

    Best Facebook Page

    Meritorious
    Facebook.Com/BrowardCountyLibrary - Broward County Library Facebook Page, Broward County Library Marketing Team, Broward County, FL    

    Excellence
    AAC Facebook, Holland Doran, Association of Arkansas Counties

    Excellence
    Henrico County Government Facebook Page, Will Jones, Henrico County, VA        

    Superior
    Broward Arts Facebook, Andy Royston, Meredith Clements, Broward County, FL         

     

    Best Twitter Feed

    Excellence
    AAC Twitter Feed, Holland Doran Association of Arkansas Counties             

    Superior
    Los Angeles County Twitter feed @Countyof LA, Los Angeles County, Los Angeles County, CA

     

    Electronic Communications / Email Newsletter to Citizens

    Meritorious
    NewsFLLash, Broward County Aviation Department,  Broward County, FL          

    Excellence
    Broward County Library's eNewsletter, Broward County Library Marketing Team, Broward County, FL    

    Superior
    NDACo Legislative Blog, North Dakota Association of Counties     ND Association of Counties

    Best of Class (3)

    Best of Class: Los Angeles County Twitter feed @Countyof LA, Los Angeles County, CA, Los Angeles County

    Best of Class: El Paso County Website Redesign, Public Information & Information Technology, El Paso County, CO

    Best of Class: Document the Floods Crowdsource Application, Broward County Environmental Planning and Community Resilience Division, Broward County, FL          

    And please follow us on Facebook and Twitter, both handles are @nacio66

  • 2 Jul 2019 11:51 AM | Anonymous

    What you need to know

    With the 2019 NACo (NACIO) conference just days away, here is a quick run down of what you need to know.

    Saturday, July 13

    8:30 a.m.: We kick off this year’s conference with a compelling presentation/workshop presented by Dr. Jacque Lambiase from Texas Christian University. Her program, titled Crisis and Renewal Communication: How county leaders can be forward-looking, hopeful, and resilient, uses a case study about Hurricane Harvey as a starting point for discussion focusing on the ways county communicators and other leaders can use a coordinated response to show resiliency and hope when crisis strikes.

    • Las Vegas Ballroom 3 & 4, Jubilee Tower | Bally's

     

    1:00 p.m. – 2:30 p.m.: NACIO Board meeting. Please plan to attend as we discuss the organization including sharing ideas for increasing membership and member involvement.

    • Versailles Ballroom 3 & 4 | Paris

     

    5:00 p.m.: NACIO Awards of Excellence Reception. Help us celebrate this year’s award winners at the Paris Eiffel Tower Restaurant.

    • Eiffel Tower Restaurant | Paris

     

    Sunday, July 14

    9:00 a.m.: NACO Workshop - Making Your Mark with a County Brand 

    • Las Vegas 3 & 4, Jubilee Tower-3rd Fl. | Bally's

     

    Monday, July 15

    8:00 a.m.: NACIO Workshop - Telling Your County’s Story When the Media Can’t or Won’t.

    • Champagne Ballroom 1 | Paris

    And please follow us on Facebook and Twitter, both handles are @nacio66

  • 21 Jun 2019 11:59 AM | Anonymous

    2019 NACIO Conference Details Announced

    If you haven’t already registered for the 2019 conference in Las Vegas, please do as NACIO has some great speakers lined up for members.

    Dr. Jacque LambiaseNACIO events will kick off on Saturday, July 13, at 8:30 a.m. with our Professional Development Program featuring Dr. Jacque Lambiase from Texas Christian University. Her program, titled Crisis and Renewal Communication: How county leaders can be forward-looking, hopeful, and resilient, uses a case study about Hurricane Harvey as a starting point for discussion focusing on the ways county communicators and other leaders can use a coordinated response to show resiliency and hope when crisis strikes. What does a discourse of renewal sound like, and how might it serve as a framework for messages and responses during any type of crisis? This interactive workshop will introduce some of the strategies and tactics used by organizations for both internal and external stakeholders, when the going gets tough.

    The NACIO Board Meeting will follow Dr. Lambiase’s program from 1:00 p.m. to 2:00 p.m. And we will wrap up Saturday’s activities with our 2019 Awards of Excellence Reception to be held at the Eiffel Tower Restaurant at the Paris Hotel starting at 5:00 p.m.

    Learning and networking continue on Sunday July 14 with Making Your Mark with a County Brand from 9:00 a.m. to 10:15 a.m. And be sure to stop by our NACIO table near the exhibition hall on Sunday to pick up some NACIO swag.

    The final communications session will be Monday July 15 at 8:00 a.m. with Telling Your County’s Story When the Media Can’t or Won’t.

    We can’t wait to meet up with everyone at the conference!

     

    Links you need:

    To register for the NACO conference: https://www.naco.org/events/nacos-84th-annual-conference-exposition

    To learn more about our guest presenter Dr. Jacque Lambiase from Texas Christian University: https://schieffercollege.tcu.edu/faculty_staff/jacqueline-lambiase/

    And please follow us on Facebook and Twitter, both handles are @nacio66

  • 21 Jun 2019 11:58 AM | Anonymous

    2019 NACIO Awards of Excellence Winners Announced

    This was a great year for the Awards of Excellence competition. With more than 235 entries, the judges had their work cut out for the them. Agencies from 23 different counties and six state associations (representing 19 states) submitted entries for this year's competition. The work being done by county communications professionals is impressive and inspiring!

    Winners will be formally recognized at the Awards of Excellence reception July 13 in Las Vegas (learn more about this event at http://www.nacio.org/viva-las-vegas-.aspx). For a list of winners, click here.

    Stay tuned to this web site and to our Facebook and Twitter feeds as we highlight the NACIO Conference, the Awards Ceremony and all the winners - including their award-winning entries!

  • 29 Apr 2019 12:02 PM | Anonymous

    Final deadline for entries is May 10

    We are off to a great start with entries for the 2019 Awards of Excellence Competition! If you missed the early-bird entry period, don’t worry. You still have until May 10 to submit your work! 

    The regular entry period is now open, and entries can be submitted through the "Awards of Excellence" tab on the left. The link to submit entries will take you to our microsite, which explains the categories, rules, etc. Payment for your entry fees should be made through this NACIO site using PayPal: members pay $50.00 per entry and non-members pay $65.00 per entry. Final deadline for entry submission is May 10, 2019, at 11:59 p.m. EST.

    Please remember, entries must have been created between January 1 and December 31, 2018.

    If you have questions or concerns, please contact the 2019 Awards Chair, Jennifer Finch at jfinch@weldgov.com, and thanks for your interest in this contest, which recognizes the best work by county information officers across the country!

  • 15 Apr 2019 12:02 PM | Anonymous

    We are pleased to announce the start of the 2019 Awards of Excellence contest. Early-bird entries are now being accepted through the "Awards of Excellence" tab on the left. The link to submit entries will take you to our microsite, which explains the  categories, rules, etc. Payment for your entry fees can be made through this site - updated payment info should now be correct.

    If you have questions or concerns, please contact the 2019 Awards Chair, Jennifer Finch at jfinch@weldgov.com.

    Please remember, entries must have been created between January 1 and December 31, 2018. Early-bird entry ends at 11:59 p.m. EST on April 28, 2019 (fees for members are $35 per entry during this time, non-member fees are $50 per entry). Beginning April 29, 2019, fees increase by $15 per entry for both groups.

    Thanks for your interest in this contest, which recognizes the best work by county information officers across the country!


  • 19 Mar 2019 12:03 PM | Anonymous

    It's time to prep and submit your entries for the 2019 NACIO Awards of Excellence! This national communications competition recognizes the top work from county government communicators across the country. With nine categories and twenty-one subcategories, we're sure you have a communication project ready to impress the judges and compete for national honors.

    New this year, the NACIO Board of Directors has decided to award entrants in each category from two population groups: counties with a population of 250,000 or more and counties with a population of less than 250,000, with special recognition given to those works created in-house. This change will allow NACIO to honor the work of even more county communicators while recognizing budget and resource limitations.

    Early-Bird Entries will be accepted April 12-April 28, 2019 (deadline is 11:59 p.m. EST). The charge for NACIO members is $35 per entry; the charge for non-NACIO members is $50 per entry.

    Standard Entries will be accepted April 29-May 10, 2019 (again, the deadline is 11:59 p.m. EST). The charge for these entries is $50 per enter for NACIO members and $65 per entry for non-NACIO members.

    The link to submit entries will be made available April 12 - please check your email and this web site at that time.

    Ready to save money on your entries? Join NACIO! Learn more by clicking the "Join Now" tab on the home page.

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